Articles by Jerad

Before You Build: 5 Things I’ve Learned Using Claude Code to Build Marketing Tools
Claude Code has opened a door that used to stay locked for people like me. I built tools back in the day. I could write enough…

Your Customers Are Using AI Right Now. Are You Part of That Conversation?
Part three of a series. Start here if you haven’t: hillmediagroup.com/google-io-2026-small-business-impact When Google demonstrated its new AI features at its developer conference in May 2026, they…

Less Friction Always Wins: How AI Is Raising the Bar for Every Customer Experience
Also in this series: Google I/O Just Changed the Rules. Here’s What Small Businesses Need to Know. hillmediagroup.com/google-io-2026-small-business-impact It was a Thursday evening. I was leaving…

Google I/O Just Changed the Rules. Here’s What Small Businesses Need to Know.
Every year, Google holds a developer conference called Google I/O where they pull back the curtain on where the internet is heading. Most years, the announcements…

What Are Those Fake “WooCommerce Automated Testing Product” Orders?
How to Stop Card-Testing Fraud on Your WordPress Store Quick Answer: If you are receiving orders for a product called “WooCommerce Automated Testing Product,” your store…

How to Market When Nobody Is Buying
Business feels strange right now. The stock market looks fine-ish on paper, but if you’re a small business owner, you probably aren’t feeling it. Leads are…

Video Marketing for Small Businesses in Kalispell, Montana: What’s Working in 2026
If you run a service business in Kalispell or the Flathead Valley, you’ve probably noticed something: the businesses getting the most attention online are the ones…

The State of Small Business in 2026: Cautious Optimism and the Cost of Standing Still
Small businesses enter 2026 with more confidence than they’ve had in years, and more uncertainty about what to do with it. The NFIB Small Business Optimism…

5 Marketing Strategies to Maximize Your Home & Garden Showcase Booth
How local businesses can turn tradeshow visitors into qualified leads at the Flathead Building Association’s biggest event 2026 Home & Garden Showcase Presented by the Flathead…

The Content Land Grab: Why Creating Content for AI Search Is Easier Now Than It Will Ever Be Again
I’ve been writing content consistently this year, on the Hill Media Group website and my personal site. For the first few months, nothing happened. I’d get…

7 Steps to Rank Your Montana Business in Google Maps in 2026
When a homeowner in Kalispell searches for “plumber near me” or a driver in Missoula needs emergency auto repair, Google Maps determines which businesses they see…

The Real Reason Your Cold Emails Go Unanswered—And What to Do Next
Your inbox is a battleground. Right now, you’re probably sitting on 47 unread emails. Half of them are cold outreach from people you’ve never met, pitching…
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