“I’m on Facebook too much as it is, why do I need to create a page for my business?” -A common misconception among many business owners Social networking has grown much from its original intentions of sharing your meals, worries and joys of life through text, image or video. Now a company can develop its following, update customers, create a community and become a faithful resource to those seeking information. Through the use of Facebook Ads or Twitter Ads, one …
Thoughtful Design
Looking back on the patterns of design we see consistent creativity but the output shifts between complexity and simplicity. Logos, websites, OS and products all experience this change in design. Take a look at Coca-Cola, the most superior of carbonated refreshments by the way, has changed its logo 11 times since 1886. The logo was a simple and plain font in 1886. By the 1900’s the logo for the company became a personal font that gave Coke its branding…a brand, …
Dead Links?
The Irukandji jellyfish is native to the waters of Australia and is no larger than a cubic centimeter. The little creature is also highly venomous, and when inflicted with it’s stings, one would experience severe pain at various parts of the body (typically excruciating muscle cramps in the arms and legs, severe pain in the back and kidneys, a burning sensation of the skin and face), headaches, nausea, restlessness, sweating, vomiting, an increase in heart rate and blood pressure, and …
How We Prevent Website Downtime
Nothing is worse than having your website go down. When you experience an outage, you feel like your control has been taken away from you. It’s like a road block was put up between your potential customers and your front door. When your website is the source of your companies income such as with an online store or inbound lead generation, a website outage can take a long time to recuperate from. Back when I started in website design the …
Search Marketing Expo (SMX) Promo Video
We consider SMX as a crucial tool to our success with Web Services. This year at SMX West we were asked to film content to be used in a new promo video. Over the course of the conference we met with several different speakers and attendees to have them tell us what sets SMX apart from other conferences. We also wanted to hear why they feel SMX is important to their staying up to date with what is going on …
Love Our Cities Campaign Video
We have produced a few videos for Love Modesto in the past. This year Love Our Cities represents over 60 cities all over California that are joining together to love on their city this year. Using photography and video clips from past Love Modesto events we produced the video below. Pay extra attention to the 3D Photos, which really made this video pop. This video will be played in churches all over California as the Love Our Cities campaign nears. …
How To Effectively Mobile Market
It seems like every day there is a new app or technology being announced that makes it easier to market to mobile users. Services are being built around the idea of being able to market to users easier. These days we all have a smart phone in our hand, a computer that is always connected to the internet and an ever expanding friend network thanks to the internet. We consume large amounts of media compared to what we used to …
5 Reasons Your Business Should Use Pinterest
Early last year Pinterest exploded onto the scene with it’s highly addictive collection and organizational social network. Pinterest is a social network that allows you to collect digital media from the internet and organize it into boards. I consider it the “Inspirational Board of the Digital Age.” Pinterest has became more popular among females but has continued to grow month after month since it’s launch. Pinterest has became more of a magazine clipping binder where as many people simply clip …
The Difference Between WordPress Categories and Tags
I love reading blogs and articles from people who I respect online. Over the years, I have seen it all when it comes to using tags and categories on WordPress websites. On occasion, I will come across a website that has one or two categories with hundreds of posts in them, and some websites have a category for every post. Over the past few years, the concept of tagging in WordPress has begun to gain speed, but there is a …
How to Secure WordPress Pages with SSL (https)
On occasion, I have the need to secure a WordPress Page on one of my websites. This is usually to make sure that a payment page is safe to accept a users credit card information. A secure page allows the transfer of data between the browser on a users computer and the server to be secure. You have most likely been browsing a website before and had the URL go from HTTP to https. Most of the time you will …