Case Study · Aviation

How Red Eagle Aviation went from invisible to first-page for every service.

A full-service FBO at the gateway to Glacier was losing tourism-season business to competitors who were simply easier to find. We rebuilt their online presence around the searches their customers actually use.

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Full-service FBO · Kalispell City Airport (S27) · Flathead Valley, Montana

redeagleaviation.com

The client

A full-service FBO at the gateway to Glacier.

Red Eagle Aviation is a full-service Fixed Base Operator (FBO) based at Kalispell City Airport (S27) in Montana’s Flathead Valley. They do a lot more than fuel airplanes: they run Glacier National Park airplane and helicopter tours, offer flight instruction and aircraft rental, and operate a full-service maintenance and repair shop.

Their scenic tours are a marquee experience for visitors to the region — which means a huge share of their opportunity rides on being found by travelers during the busy tourism months.

The challenge

Great experiences nobody could find.

Red Eagle wasn’t ranking well for any of their services. When travelers and locals searched for Glacier Park flights, helicopter tours, flight lessons, or aircraft maintenance, Red Eagle wasn’t showing up — and competitors who were easier to find were winning that business.

During the tourism season, when demand peaks and every booking counts, that invisibility was costing them real revenue.

What we did

A new foundation built to get found.

We rebuilt Red Eagle's online presence around how their customers actually search.

STEP 01

A new website with dedicated service pages

We built a new site with a dedicated page for each offering — Glacier Park airplane and helicopter tours, flight instruction, aircraft rental, and the maintenance shop — each with content written to rank for the way people actually search, so Red Eagle could finally compete for the services that drive their season.

STEP 02

A local backlink strategy

We identified relevant local and regional sites worth earning links from — building the kind of authority that helps a Flathead Valley business climb in search and grow in its market.

STEP 03

Commercial photography

We produced a library of photography for Red Eagle — the aircraft, the team, and the Glacier Park views — giving every page and channel authentic visuals that build trust and sell the experience.

STEP 04

Google Workspace management

We manage Red Eagle's Google Workspace accounts, keeping their email and collaboration tools running smoothly so the team can focus on flying.

The result

From invisible to first-page — for every service.

After the rebuild, Red Eagle went from invisible on page one to ranking #1 or in the upper first page for all of their services. Their tours, flight instruction, rental, and maintenance shop now show up for the customers searching for exactly what they offer — right when it matters most during the tourism season.

Results shared with permission. Outcomes vary by market and competition.

Services used

Your turn

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