Category: Blog
Practical, education-first marketing — SEO, email, content, and the systems that tie them together.
What Are Those Fake “WooCommerce Automated Testing Product” Orders?
How to Stop Card-Testing Fraud on Your WordPress Store Quick Answer: If you are receiving orders for a product called “WooCommerce Automated Testing Product,” your store…
How to Market When Nobody Is Buying
Business feels strange right now. The stock market looks fine-ish on paper, but if you’re a small business owner, you probably aren’t feeling it. Leads are…
The State of Small Business in 2026: Cautious Optimism and the Cost of Standing Still
Small businesses enter 2026 with more confidence than they’ve had in years, and more uncertainty about what to do with it. The NFIB Small Business Optimism…
5 Marketing Strategies to Maximize Your Home & Garden Showcase Booth
How local businesses can turn tradeshow visitors into qualified leads at the Flathead Building Association’s biggest event 2026 Home & Garden Showcase Presented by the Flathead…
WordCamp US 2025: Insights from Portland on the Future of WordPress, AI, and Digital Marketing
After a decade-long hiatus from WordCamp events, I returned to WordCamp US 2025 in Portland with renewed purpose. As the founder of Hill Media Group, managing…
Will AI Replace Digital Marketing Services? My Real-World Experiment
A question I get constantly from business owners is whether AI will eventually replace the services they provide. As someone who helps small businesses with digital…
5 Communication Failures That Cost Nonprofits Donors and Volunteers (And How to Fix Them)
Last year, I attended the annual fundraiser for a nonprofit I’ve supported for several years. I walked into that event expecting the usual energy and excitement;…
5 Ways Local Service Businesses Can Use AI to Win More Customers (And Keep Them Coming Back)
After attending Search Marketing Expo Advanced earlier this month, I’ve been flooded with questions my clients about one topic: artificial intelligence. The feedback from my recap…
3 Website Changes That Actually Drive More Customers
Your website is often the first impression potential customers have of your business. In today’s mobile-first world, that first impression happens on a smartphone screen while…
SMX Advanced 2025 Recap: What Small Businesses Need to Know About the Future of SEO
SMX Advanced 2025 marked the first in-person SMX conference since early 2020, and it was worth the wait. Held in Boston, the event brought together some…
Tourism SEO: How to Rank #1 When Customers Search From 1,000 Miles Away
How to Rank for Non-Local Travelers Planning Trips to Your Destination In the competitive world of tourism, having a strong online presence isn’t just helpful—it’s essential…
5 Powerful Ways Small Businesses Can Stand Out on Social Media in 2025
In today’s fast-paced digital landscape, social media continues to evolve at lightning speed. For small businesses and local organizations, keeping up with these changes while maintaining…