3 Website Changes That Actually Drive More Customers
Your website is often the first impression potential customers have of your business. In today’s mobile-first world, that first impression happens on a smartphone screen while someone is scrolling through search results, looking for a solution to their problem. Whether you’re a service-based business owner trying to attract local customers, an online retailer competing for […]
SMX Advanced 2025 Recap: What Small Businesses Need to Know About the Future of SEO
SMX Advanced 2025 marked the first in-person SMX conference since early 2020, and it was worth the wait. Held in Boston, the event brought together some of the sharpest minds in search marketing to discuss how AI, structured data, and user-centric strategies are shaping the next generation of SEO. For small businesses navigating the evolving […]
Tourism SEO: How to Rank #1 When Customers Search From 1,000 Miles Away
How to Rank for Non-Local Travelers Planning Trips to Your Destination In the competitive world of tourism, having a strong online presence isn’t just helpful—it’s essential for attracting visitors to your destination. This is especially true for businesses near popular attractions like Glacier National Park, where most of your potential customers are planning their trips […]
5 Powerful Ways Small Businesses Can Stand Out on Social Media in 2025
In today’s fast-paced digital landscape, social media continues to evolve at lightning speed. For small businesses and local organizations, keeping up with these changes while maintaining an authentic presence can feel overwhelming. Trends come and go in the blink of an eye, making it challenging to create content that resonates with your audience without appearing […]
How to Build a Winning Local SEO Strategy: Expert Guide for Service Businesses
I’m constantly amazed by how many service businesses offer exceptional work yet remain virtually invisible online. The truth is striking – 98% of customers now turn to the internet when looking for local service providers. I’ve watched businesses go from struggling to thriving simply by improving how they show up in local search results. The […]
5 Powerful Ways to Re-engage Your Small Business Customers
Are you leaving money on the table by neglecting your existing customers? As a small business growth consultant, I’m consistently amazed by the lack of follow-up from businesses I purchase from. Whether it’s my local coffee shop, restaurant, or barber, very few make the effort to re-engage me after my initial visit, which suggests they […]
5 Essential Email Marketing Automations That Drive Business Growth
In today’s digital landscape, effective email marketing automation isn’t just a nice-to-have—it’s essential for small businesses looking to nurture relationships and drive revenue growth. At Hill Media Group, we believe in empowering small businesses with education-first strategies that deliver measurable results. Here’s our comprehensive guide to the five email marketing automations your business needs to […]